Marketing & Selling Your Small Business Opportunity
The words we use have so many meanings that they have begun to represent the same ideas. As they have become garbled, we have become confused. And so it is with the two words, marketing and selling....
View ArticleDavid Ogilvy on Selling Tips and Closing the Sale
When I say his name, unfortunately not too many people have heard of this legendary giant of advertising. He has often been called, “The Father of Advertising.” In 1962, Time called David Ogilvy, “the...
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